Merchandising

Merchandise is one of the limited exceptions to use of the monogram in the standards. In all other instances (except for athletics), the monogram must be used in conjunction with the academic mark. This section refers to items are not sold, but created to support our academic entities. When creating merchandise, contact Marketing Communications for approval of your area’s name in a lockup.

Colleges and Schools Merchandising Lockups Horizontal Examples

Colleges and Schools Merchandising Lockups Vertical Examples

We use our merchandising lockups in this scenario in order to take advantage of the recognition that the ND monogram has, as these items will most likely make their way out in to the world.

The ND monogram is also easier to reproduce in certain instances, such as embroidery.

To request a lockup, contact Marketing Communications for a standards approved lockup for your area, 631-4636.

Download Merchandising

Color

Always use the primary Notre Dame blue, gold, metallic gold, or white for the monogram.

Use Notre Dame blue or white for the college or school names.

Font

Always use Galaxie Polaris as shown at the left. No other fonts are allowed.

Examples:

Colleges and Schools Shirts Example

Colleges and Schools Hat Example


Consistency

  • Colleges and Schools Merchandising Do Not 1Do not: Use any other color than the primary Notre Dame blue, gold, or metallic gold for the monogram

  • Colleges and Schools Merchandising Do Not 2Do not: Use any other color than the Notre Dame blue for the college or school name

  • Colleges and Schools Merchandising Do Not 3Do not: Add any graphic elements to the lockup

  • Colleges and Schools Merchandising Do Not 4Do not: Use any other mark in place of the monogram

  • Colleges and Schools Merchandising Do Not 5Do not: Distort the lockup in any way

  • Colleges and Schools Merchandising Do Not 6Do not: Change the proportions of the lockup. The monogram should always be the primary element.

  • Colleges and Schools Merchandising Do Not 7Do not: Use this lockup for anything but a college or school.

  • Colleges and Schools Merchandising Do Not 8Do not: Use any elements from the academic mark to create a unique mark for merchandise. Always use the art as provided. Use any other typeface than Galaxie Polaris Condensed Medium for the college.