On Message design examples
Do the new brand standards allow you to:
- Separate or stack the academic mark’s components?
- Place type over the Golden Dome?
- Use the monogram as a graphic element?
On this website, you’ll discover the answers. In the four design examples aboveâeach showcasing various tactical executions using our new brand standardsâyou’ll also discover that although the designs are inspired by the same recommended family of fonts and color palettes, the standards accommodate a wide variety of creative applications.
Finally, as you begin to explore and implement the new brand standards yourself, you’ll also discover the creative possibilities are not only endless, but, ultimately, also ensure that our internal and external communications are always “on message.” Get started »
Official serif font
Acceptable substitute: Georgia
Official sans serif font
Acceptable substitute: Arial
Sans serif secondary font
Capture and share the Notre Dame story by showcasing campus life, research work, and our positive impact on the world with approved photos taken by the University’s official photographer. Visit the Brand Standards Photography page to learn more.
The Notre Dame MBA program at the University of Notre Dameâs Mendoza College of Business ranked No. 4 worldwide in the Aspen Instituteâs Beyond Grey Pinstripes 2010-2011 Global 100, up one slot from its No. 5 ranking earned in each of the three previous three surveys.
Created by University Communications’ Marketing Communications team, On Message helps unify the work of campus communicators by providing standards, guidelines, and best practices for University approved fonts, imagery, color palettes and more.
The resources here help ensure that our University’s visual and verbal elements, regardless of platform, reflect our brand’s heritage and tell a story that is authentic, accurate, and uniquely Notre Dame’s. By telling our story together in clear, compelling, and consistent ways, we can more fully embrace and faithfully articulate Father Jenkins’ vision “to build a Notre Dame that is bigger and better than ever—a great Catholic university for the 21st century, one of the preeminent research institutions in the world.”