Colors

Color is a fundamental component in establishing and communicating the University of Notre Dame athletics brand identity. Consistent use of color in conjunction with the monogram, across various communications establishes brand recognition.

With colors rooted in the tradition of Notre Dame, it is important that they are always displayed with utmost accuracy. All printed colors, albeit printed on coated or uncoated stock, should match color to current Pantone chips that are up-to-date. The Pantone Matching System (PMS) is the authority for selecting, specifying and matching controlled ink colors.

It is not recommended to use independent combinations of white/blue, white/gold or white/green. These color combinations are more closely identified to other institutions and will take away from the brand equity Notre Dame has built with the consistent use of blue and gold as its primary palette.

The primary color palette should not be used in conjunction with any other colors outside of special use case scenarios which require special approval from Fighting Irish Media and Notre Dame licensing.

The following color applicaitons are for Atheltics only. You may be looking for the University Branding Color Palette.

Color Values

  • Notre Dame Blue
    Pantone 289
    c100 m76 y12 k70
    r12 g35 b64
    #0c2340
  • Standard Dome Gold
    Pantone 117
    c6 m27 y100 k12
    r201 g151 b0
    #c99700
  • Irish Green
    Pantone 348
    c96 m02 y100 k12
    r10 g134 b61
    #00843d
  • METALLIC DOME GOLD
    PANTONE 10127
    This color can only be used for premium print items and does not have any color conversions.

Color Values: Digital Applications

These colors should only be used for on-screen digital applications such as video boards. To ensure the Notre Dame athletics palette remains consistent, please use the following prescribed ranges:

Notre Dame Blue  

RGB 12/35/64
RGB 0/48/135
RGB 12/35/64

Dome Gold  

RGB 201/151/0
RGB 255/205/0
RGB 172/132/0

Irish Green 

RGB 10/134/61
RGB 10/134/61
RGB 44/82/52

Notes:

  • Do not use any digital tools (e.g. eyedropper) to select colors that appear within the gradient.
  • The gradient ranges are intended for digital use and should not be recreated or altered.

Primary Brand Color Ratio

The official colors of Notre Dame athletics are blue and gold and should be used in all cases when communicating on behalf of the brand. White is a supporting color in conjunction with blue and gold. In the primary color palette, green is an accent color to be used sparingly. This graphic shows a suggested balance of the colors for brand communication.

Athletics Primary Brand Ratio

Spirit Brand Color Ratio

The spirit color palette includes Irish green, representing Notre Dame’s Irish heritage and fighting spirit. The spirit color palette should not be used in conjunction with any other colors outside of special use case scenarios which require special approval from Fighting Irish Media and Notre Dame licensing. Contact Fighting Irish Media with questions.

Athletics Spirit Brand Ratio


Exceptions

There are certain situations where opportunities arise to utilize an expanded color palette that ventures outside of the primary color palette. Typical opportunities include the occasional use of unique uniforms, such as those promoting Breast Cancer Awareness (pink). Though acceptable for special occasions, utilizing colors outside of the primary palette is not intended for long-term use.

The rules of certain sports require colors outside of the primary color palette. For example, soccer goalies generally wear special-colored jerseys that differentiate their position from other players on the field. In this case and similar instances, it is permissible to use colors outside of the primary color palette. However, it is not permissible to use colors outside of the palette for purely aesthetic reasons. Seek approval from Fighting Irish Media and Notre Dame licensing for permissible applications and color recommendations.

Rules

When applying the Notre Dame athletics brand with permissible color exceptions, please adhere to the following guidelines:

  • Keep the executions simple and do not use colors that will clash with each other.
  • The Notre Dame monogram must be included in all applications with extended palettes.
  • When applicable, it is preferred to use the one-color blue monogram in conjunction with extended palettes. If the one-color blue monogram doesn’t work because of contrast, please use the one-color white monogram. Use of the monogram outside of the core palette must be approved by Fighting Irish Media.
  • Never use an extended palette on the basis of personal, aesthetic preferences.
  • Always obtain approval from Fighting Irish Media and Notre Dame licensing when using colors outside of the primary color palette.